Lumea produce a wide range of lighting solutions, from rechargable electric candles to liquid wax, natural and paraffin oils, along with a beautiful array of lamp stands and surrounds. Many of their products are used in the catering industry, as lighting solutions for restaurant dining tables. Lumea approached us to help design and develop an app-based solution that would allow customers to see what a lamp would look like in situ before committing to a purchase.
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We combined a data source of Lumea’s range of table top lamps with the iPhone’s built-in camera, enabling customers to superimpose photos of real products onto their environment. Once a customer is happy with their choice, the app directs them through to the purchase process on the main website, or an enquiry form for further information.
Many hours were spent testing the ideal angle and distance from which to take a photo of a tabletop that would acurrately portray the lamp range at the correct scale. After much masking tape was spread over our office desks and countless test photos taken, we finally settled on the perfect layout! The result is a quick and efficient way of making an informed purchase – essential for any online sales tool.
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